“Fashion is an exhibition of individuality through creative expression”

My name is Devon Davenport. I am a graduate of North Carolina State University, where I obtained a bachelors degree in biochemistry in 2008. During the spring semester of 2005 I decided to start my own clothing line due to the constant disappointment and lack of interest in the current selection of graphic tees available in mainstream shopping outlets. It was my goal to create and produce high quality graphic t-shirts that were not only aesthetically appealing, but also meaningful to my personal life experiences. I successfully launched my clothing line under the name DeMauriDa in the fall of 2006. DeMauriDa is a fashion based, innovative company that aims to produce and provide customers with superior, high quality clothing that transcends the current apparel market and exemplifies, promotes and accentuates individuality.

A few years later on August 5 2008, I had my first and only daughter, Nadia Lynn. Six months later on February 5, 2009 Nadia was illegally abducted by her Brazilian born mother and taken to Brazil. Though I have had the court hearing, the ruling has yet to be issued by the Brazilian courts, and therefore I still wait patiently for the final decision.

During the last half of 2008, I was so consumed with my daughter and working to provide a stable life for her that I essentially put my clothing line on the back burner. After the abduction of my daughter occurred I experienced a troubled period and depression consumed me. After many nights, I realized that I needed to keep my mind off of the unfortunate events that have taken place and be productive. I then began the intense yet therapeutic process of designing and creating multiple shirt designs, each using some sort of typographic art in preparation for my new launch. I then decided to begin the Nadia Lynn Foundation in honor of all left behind parents who are also going through a similar situation as I am, and that I’d use my clothing line as a means to help raise money for this foundation, whose ultimate goal is to provide financial relief, along with intellectual and logistical support and advice that will help alleviate the miscellaneous costs of filing and going through a Hague Convention Case, as well as the headaches and confusion that come along with it.

Combined with a charitable cause and purpose, DeMauriDa products express a unique style involving complex typographic designs, which strategically aim to initiate conversation with others due to the ambiguity of the message portrayed on the shirt in order to perpetuate the story of Nadia Lynn and what DeMauriDa stands for and hopes to achieve.

“Fashion is an exhibition of individuality through creative expression”
-Devon Davenport